Why Do Your Customers Love You?…..Do you know what makes someone loyal to a brand? Well here’s a hint: It’s not about price.
If you’re worried that the slightest price increase is going to send them running to your nearest competitor then you’re doing something wrong. You have to offer them the best experience, the most reliable service, the intangible that only you can provide that makes them choose you regardless of price.
Case in point: I am a fervently loyal Apple customer. Are they the least expensive? Not by a longshot. But I know I can trust my information with them. I know it will arrive on time. I know if I need to return it there will be no hassle and I can track every purchase I’ve made with them for the past 8+ years right there on their site. Buying into the Apple ecosystem, all of my devices work seamlessly with each other right out of the box. If I have a problem, I can pick up the phone and talk to a PERSON. So stop trying to compete on price and concentrate on the value you’re adding.
We Can Help
3D Studios helps businesses grow their influence and their brands. As a boutique brand management agency, we begin with a thorough analysis of your needs and partner with you to develop and execute a marketing plan that will help you take your business to the next level. To learn more about how 3D Studios can help you, visit us at www.3Dstudios.net or call 914-304-4229.
