Executive Portraits – Building Your Brand
Whether you like it or not, you are an extension of your Brand. [...]
When It’s Time To Sever Ties With a Client
No one wants to lose business. We put our blood, sweat, and tears into [...]
Why Networking Events Make Your Skin Crawl
I hate networking events. It’s a deep, abiding, unrelenting hate. When I open [...]
Using Stock Photography To Enhance Your Corporate Image
An image is worth a thousand words. You can’t produce marketing materials [...]
Are You Comfortable Charging What You’re Worth?
I recently had a conversation with a client about her speaking fees and [...]
How Hosting Events Can Grow Your Business
What is Event Marketing? Event marketing is a promotional strategy that involves face-to-face [...]
How Important Is The Business Card In My Marketing Efforts
The Marketing Bullhorn: The Business Card Are business cards outdated? Are they really [...]
Does Your Staff Represent Your Brand Well?
Your staff is your front line. How they interact with clients (both current and future) [...]
Training Your Clients – Setting Boundaries
We have a million ways to connect with clients – email, office phone, [...]
Deciphering the Client Engagement Process
What is Client Engagement and why does it matter? Customer [Client] engagement (CE) [...]